Interactive Marketing Consultant
Are you a digital marketing professional with expertise in direct-to-consumer marketing campaigns, looking for a long-term contract opportunity? This Interactive Marketing Consultant role could be the perfect way to leverage your talent, while gaining experience with a major Life Insurance/Financial Services company.
In this role you will be responsible for management of marketing campaigns, creating dynamic, personalized direct marketing communications in collaboration with the Customer Relationship Management team.
Interactive Marketing Consultant responsibilities include:
Managing direct-to-consumer marketing campaigns through customer engagement & sales to various distribution channels Processing data for email, mobile and direct mail campaigns Developing automated, data-triggered communications in support of overall strategic goals Monitoring campaign results & making recommendations to optimize marketing campaign results/workflows Requirements Bachelors degree in marketing or related field 2-3 years experience with marketing automation platforms (Salesforce Marketing Cloud, Marketo or Eloqua required) Advanced MS Office proficiency, especially Excel database management skills (ability to write simple queries and extract data) Experience running A/B and multivariate split tests Basic understanding of direct response tracking methodologies & sales attribution models Basic knowledge of statistical techniques (predictive models and significance) Excellent analytical & organizational skills Excellent communication & interpersonal skills Experience with Alteryx/Tableau & Advanced SQL preferred Working knowledge of Atlassian Suite (Jira, Confluence) & project management software desirable The Interactive Marketing Consultant is a full-time contract, hybrid role (3 days onsite/2 days remote) based in Boston.
The salary range is $40-$42/hour depending on experience.
Interested or want to learn more? Reach out or apply today.
SDL2017 Recommended Skills Advertising Campaigns Alteryx Analytical Communication Confluence Coordinating Estimated Salary: $20 to $28 per hour based on qualifications.
In this role you will be responsible for management of marketing campaigns, creating dynamic, personalized direct marketing communications in collaboration with the Customer Relationship Management team.
Interactive Marketing Consultant responsibilities include:
Managing direct-to-consumer marketing campaigns through customer engagement & sales to various distribution channels Processing data for email, mobile and direct mail campaigns Developing automated, data-triggered communications in support of overall strategic goals Monitoring campaign results & making recommendations to optimize marketing campaign results/workflows Requirements Bachelors degree in marketing or related field 2-3 years experience with marketing automation platforms (Salesforce Marketing Cloud, Marketo or Eloqua required) Advanced MS Office proficiency, especially Excel database management skills (ability to write simple queries and extract data) Experience running A/B and multivariate split tests Basic understanding of direct response tracking methodologies & sales attribution models Basic knowledge of statistical techniques (predictive models and significance) Excellent analytical & organizational skills Excellent communication & interpersonal skills Experience with Alteryx/Tableau & Advanced SQL preferred Working knowledge of Atlassian Suite (Jira, Confluence) & project management software desirable The Interactive Marketing Consultant is a full-time contract, hybrid role (3 days onsite/2 days remote) based in Boston.
The salary range is $40-$42/hour depending on experience.
Interested or want to learn more? Reach out or apply today.
SDL2017 Recommended Skills Advertising Campaigns Alteryx Analytical Communication Confluence Coordinating Estimated Salary: $20 to $28 per hour based on qualifications.
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