Digital Marketing Specialist
Boston, MA Boston, MA Full-time Full-time From $45,000 a year From $45,000 a year 15 hours ago 15 hours ago 15 hours ago Who We Are StudyPoint is a national leader in the private tutoring industry.
We are looking for driven individuals that are passionate about helping kids reach their academic goals and believe strongly in the benefit of 1:
1 tutoring.
Our business is helping kids, and we're exceptionally good at it.
Our students see dramatic gains in their academic and standardized test results, and our employees enjoy the rewards of growing a mission-driven, values-based, and entrepreneurial company.
Over time, we've been the recipient of various awards recognizing business growth and employee engagement, notably a two-time winner of the 50 Most Engaged Workplaces award along with Zappos, Disney, and others.
Our success is driven by the people that work here and a community built around our core values:
Onward and Upward Embrace Growth & Learning Deliver and Expect Excellence Live and Work by the Golden Rule Care for One Another Build Meaningful Relationships Communicate, Communicate, Communicate Have Fun Position Description StudyPoint provides a unique service to families across the country:
one-on-one, individualized tutoring with access to a proven curriculum and a national network of support.
You'll join a high-growth education company and as a member of its tightly-knit marketing team play a key role in shaping the future of StudyPoint's online marketing ventures.
If you are able to own and lead multiple key initiatives independently, have an analytical/data-driven mindset, are a creative problem-solver, and take pride in deploying high-quality marketing efforts, then we encourage you to learn more about joining our team.
Responsibilities Manage the continuous improvement of our digital campaigns across a variety of products and promotions.
Continuously work to optimize our websites to increase both paid and organic leads and provide advice and input regarding the search implications of website updates/revamps.
Work with outside design partners and our in-house tech team to continuously improve our onsite conversion rates.
Work with sales team counterparts to assess and improve lead conversion efforts.
Collaborate with teammates to design, build, and launch new marketing campaigns and initiatives to identify productive new marketing channels.
In time, work on new efforts such as improving on our paid social strategy, and developing a digital events channel.
Ideal Qualifications A strong intellect (and a Bachelor's Degree).
A data-driven, analytical approach to problem-solving.
A compulsive adherence to A/B (or multivariable) testing.
1-5 years of marketing experience, preferably in highly data-driven environments.
A working knowledge of HTML.
An exceptional work ethic and attention to detail.
Exceptional analytical and reporting skills, and a thorough knowledge of Excel.
A thorough knowledge of current best practices and trends in digital marketing, along with an ability to learn and adapt as the industry evolves.
Benefits Competitive salary; starts at $45,000 and can increase depending on experience.
Generous time off policy, including flexible PTO and sick days, plus your birthday off.
Annual paid volunteer day to do community service/charity work.
Health, vision, and dental coverage options.
Significant discounts on tutoring for family members.
401k option.
Work from home.
Job Type:
Full-time Pay:
From $45,000.
00 per year
Benefits:
401(k) Dental insurance Flexible schedule Health insurance Health savings account Life insurance Paid time off Referral program Vision insurance Schedule:
Monday to Friday Education:
Bachelor's (Required)
Experience:
Marketing:
1 year (Preferred) Work Location:
Remote StudyPoint provides a unique service to families across the country:
one-on-one, individualized tutoring with access to a proven curriculum and a national network of support.
You'll join a high-growth education company and as a member of its tightly-knit marketing team play a key role in shaping the future of StudyPoint's online marketing ventures.
If you are able to own and lead multiple key initiatives independently, have an analytical/data-driven mindset, are a creative problem-solver, and take pride in deploying high-quality marketing efforts, then we encourage you to learn more about joining our team.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
We are looking for driven individuals that are passionate about helping kids reach their academic goals and believe strongly in the benefit of 1:
1 tutoring.
Our business is helping kids, and we're exceptionally good at it.
Our students see dramatic gains in their academic and standardized test results, and our employees enjoy the rewards of growing a mission-driven, values-based, and entrepreneurial company.
Over time, we've been the recipient of various awards recognizing business growth and employee engagement, notably a two-time winner of the 50 Most Engaged Workplaces award along with Zappos, Disney, and others.
Our success is driven by the people that work here and a community built around our core values:
Onward and Upward Embrace Growth & Learning Deliver and Expect Excellence Live and Work by the Golden Rule Care for One Another Build Meaningful Relationships Communicate, Communicate, Communicate Have Fun Position Description StudyPoint provides a unique service to families across the country:
one-on-one, individualized tutoring with access to a proven curriculum and a national network of support.
You'll join a high-growth education company and as a member of its tightly-knit marketing team play a key role in shaping the future of StudyPoint's online marketing ventures.
If you are able to own and lead multiple key initiatives independently, have an analytical/data-driven mindset, are a creative problem-solver, and take pride in deploying high-quality marketing efforts, then we encourage you to learn more about joining our team.
Responsibilities Manage the continuous improvement of our digital campaigns across a variety of products and promotions.
Continuously work to optimize our websites to increase both paid and organic leads and provide advice and input regarding the search implications of website updates/revamps.
Work with outside design partners and our in-house tech team to continuously improve our onsite conversion rates.
Work with sales team counterparts to assess and improve lead conversion efforts.
Collaborate with teammates to design, build, and launch new marketing campaigns and initiatives to identify productive new marketing channels.
In time, work on new efforts such as improving on our paid social strategy, and developing a digital events channel.
Ideal Qualifications A strong intellect (and a Bachelor's Degree).
A data-driven, analytical approach to problem-solving.
A compulsive adherence to A/B (or multivariable) testing.
1-5 years of marketing experience, preferably in highly data-driven environments.
A working knowledge of HTML.
An exceptional work ethic and attention to detail.
Exceptional analytical and reporting skills, and a thorough knowledge of Excel.
A thorough knowledge of current best practices and trends in digital marketing, along with an ability to learn and adapt as the industry evolves.
Benefits Competitive salary; starts at $45,000 and can increase depending on experience.
Generous time off policy, including flexible PTO and sick days, plus your birthday off.
Annual paid volunteer day to do community service/charity work.
Health, vision, and dental coverage options.
Significant discounts on tutoring for family members.
401k option.
Work from home.
Job Type:
Full-time Pay:
From $45,000.
00 per year
Benefits:
401(k) Dental insurance Flexible schedule Health insurance Health savings account Life insurance Paid time off Referral program Vision insurance Schedule:
Monday to Friday Education:
Bachelor's (Required)
Experience:
Marketing:
1 year (Preferred) Work Location:
Remote StudyPoint provides a unique service to families across the country:
one-on-one, individualized tutoring with access to a proven curriculum and a national network of support.
You'll join a high-growth education company and as a member of its tightly-knit marketing team play a key role in shaping the future of StudyPoint's online marketing ventures.
If you are able to own and lead multiple key initiatives independently, have an analytical/data-driven mindset, are a creative problem-solver, and take pride in deploying high-quality marketing efforts, then we encourage you to learn more about joining our team.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
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